First #INSTYLETOUR Celebrates Sinks, Art and Tweeps
Twitter-inspired social media gathering attracts national
sponsorship, interior design bloggers and original artwork
Boston, MA: What began as a desire to bring regional design bloggers together in real
life has morphed into a celebration of inspiration and excellence in art and
design for over twenty-five interior designers from the Boston area and
beyond. The two-part event on Tuesday,
October 2nd, sponsored by Blanco America and internationally-acclaimed
artist Giovanni DeCunto, is being held at north-end restaurant Villa Franceso then moving to DeCunto’s
studio for a special viewing. Highlights of the event will be an interactive
presentation from Blanco representatives and a draw for an original piece of
Giovanni DeCunto’s art.
The idea for
this event, labeled with hashtag #instyletour on twitter, was born at a July
2012 tweetup hosted by local interior designer Andie Day and Vermont-based
builder- turned-social-media-specialist Todd Vendituoli. “Art, interior design
and fashion continue to overlap as today’s technology-infused lifestyle
evolves,” explains, Andie Day. “We know that bloggers play an important role in
communicating trends to consumers. We wanted to continue to push that envelope
by exposing designers to manufacturers with beautiful, functional pieces for
the home and unique styles of fine art. We’re excited about our first
#instyletour evening.”
“Blanco America
embraced the concept right away,” adds Vendituoli. “They see the value in harnessing the power
of design blogs and talking about their beautifully-crafted sinks and faucets
to such a targeted audience. Exposing their product to an audience so heavily
immersed in communicating good design is invaluable.”
Day and
Vendituoli hope to roll out the #instyletour concept to other design-centric
markets such as Miami and San Francisco.
The goal is to provide venues for those who have met via twitter to meet
face to face and interact with brands that provide products to the design industry.
“Face to face connections are still incredibly important,” says Vendituoil. “We
all ‘talk’ virtually all the time, but now we’ll be in the same location
learning more about design and art, and making our connections even stronger.”
The dinner and
Blanco presentation at Villa Francesco, 150 Richmond Street, North Boston is
from 4:00-6:00 p.m. Immediately following, guests will move to Giovanni
DeCunto’s gallery at 15 Lewis Street, North Boston for the viewing and raffle.
Members of the media who wish to attend the first
#instyletour night, contact organizer Andie Day at 978-500-8172 or aday@andieday.com.
To obtain Blanco high-resolution product images,
contact: Lori Dolnick
To obtain high-resolution images of Giovanni DeCunto's
artwork and/or bio information, contact Suzanne King at @sk_giovannid@yahoo.com.
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