Sunday, September 30, 2012

PRESS RELEASE: FIRST #INSTYLETOUR OCTOBER 2, 2012


First #INSTYLETOUR Celebrates Sinks, Art and Tweeps 

 

Twitter-inspired social media gathering attracts national sponsorship, interior design bloggers and original artwork

 

Boston, MA:  What began as a desire to bring regional design bloggers together in real life has morphed into a celebration of inspiration and excellence in art and design for over twenty-five interior designers from the Boston area and beyond.  The two-part event on Tuesday, October 2nd, sponsored by Blanco America and internationally-acclaimed artist Giovanni DeCunto, is being held at north-end restaurant Villa Franceso then moving to DeCunto’s studio for a special viewing. Highlights of the event will be an interactive presentation from Blanco representatives and a draw for an original piece of Giovanni DeCunto’s art.

 

The idea for this event, labeled with hashtag #instyletour on twitter, was born at a July 2012 tweetup hosted by local interior designer Andie Day and Vermont-based builder- turned-social-media-specialist Todd Vendituoli. “Art, interior design and fashion continue to overlap as today’s technology-infused lifestyle evolves,” explains, Andie Day. “We know that bloggers play an important role in communicating trends to consumers. We wanted to continue to push that envelope by exposing designers to manufacturers with beautiful, functional pieces for the home and unique styles of fine art. We’re excited about our first #instyletour evening.”

 

“Blanco America embraced the concept right away,” adds Vendituoli.  “They see the value in harnessing the power of design blogs and talking about their beautifully-crafted sinks and faucets to such a targeted audience. Exposing their product to an audience so heavily immersed in communicating good design is invaluable.”

 

Day and Vendituoli hope to roll out the #instyletour concept to other design-centric markets such as Miami and San Francisco.  The goal is to provide venues for those who have met via twitter to meet face to face and interact with brands that provide products to the design industry. “Face to face connections are still incredibly important,” says Vendituoil. “We all ‘talk’ virtually all the time, but now we’ll be in the same location learning more about design and art, and making our connections even stronger.”

 

The dinner and Blanco presentation at Villa Francesco, 150 Richmond Street, North Boston is from 4:00-6:00 p.m. Immediately following, guests will move to Giovanni DeCunto’s gallery at 15 Lewis Street, North Boston for the viewing and raffle.

 

Members of the media who wish to attend the first #instyletour night, contact organizer Andie Day at 978-500-8172 or aday@andieday.com. 

 

To obtain Blanco high-resolution product images, contact: Lori Dolnick


 

To obtain high-resolution images of Giovanni DeCunto's artwork and/or bio information, contact Suzanne King at @sk_giovannid@yahoo.com.

 

 

No comments:

Post a Comment